Korte beschrijving/Annotatie

Eyewear is something most people rely on daily, yet few understand how the industry behind it actually works.

Tekst achterflap

Eyewear is something most people rely on daily, yet few understand how the industry behind it actually works. This book examines the eyewear business from multiple angles, including the history of corrective lenses, the rise of fashion eyewear as a lifestyle product, and the consolidation of manufacturing and retail under a small number of large corporations. You will learn how frames are designed and produced, how pricing is determined, and how marketing shapes consumer choices. The book also looks at the role of opticians, the influence of licensing deals with fashion brands, and ongoing debates about access and affordability. This is an AI-generated book, created to provide a clear, factual introduction to an industry that touches nearly everyone but is rarely explained in detail.

Slogan/Promotie

Eyewear is something most people rely on daily, yet few understand how the industry behind it actually works. This book examines the eyewear business from multiple angles, including the history of corrective lenses, the rise of fashion eyewear as a lifestyle product, and the consolidation of manufacturing and retail under a small number of large corporations. You will learn how frames are designed and produced, how pricing is determined, and how marketing shapes consumer choices. The book also looks at the role of opticians, the influence of licensing deals with fashion brands, and ongoing debates about access and affordability. This is an AI-generated book, created to provide a clear, factual introduction to an industry that touches nearly everyone but is rarely explained in detail.

Biografie

Waries B.V. is a technology-driven publisher specialising in non-fiction. Through an efficient approach to the publishing process, Waries B.V. brings knowledge on a wide range of subjects to readers in accessible and affordable books. Where in the traditional publishing world a handful of people decide which information reaches the reader, Waries B.V. harnesses the AI revolution to break down those barriers. By having humans and AI work together, Waries B.V. creates books that would simply never have had a chance in the old system.

Details